International business

An introduction

Auteur Maud Hendrickx

Maak tweedehands je eerste keus

30 dagen retourgarantie
Gratis verzending vanaf 4 boeken of 40 euro
Op werkdagen voor 15:00 besteld, dezelfde dag verzonden

niet meer nieuw verkrijgbaar

11,⁹⁰

Hoe tweedehands wil je het hebben?

Als nieuw

20,⁷⁵

Beetje gebruikt

11,⁹⁰

International business

Beetje gebruikt

11,⁹⁰

ISBN

9789001805036

Bindwijze

Paperback

Taal

Engels

Auteur

Maud Hendrickx

Uitgeverij

Noordhoff

Jaar van uitgifte

2011

Aantal pagina's

321

Waar gaat het over?

The open character of the global economy combined with the internationalization of business means that business students are increasingly required to understand the complexities of international business. This introductory textbook provides students with a comprehensive overview of this vital topic. The open character of the global economy combined with the internationalization of business means that business students are increasingly required to understand the complexities of international business. This introductory textbook provides students with a comprehensive overview of this vital topic. Subjects discussed withing the text include: the political and economic environment; culture; management and organization; international marketing strategies; intercultural communication; international law; international finance; and logistics / international transport.

Lees verder