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Universal Principles of Design

125 Ways to Enhance Usability, Influence Perception, Increase Appeal, Make Better Design Decisions, and Teach Through Design
Auteur Kritina Holden
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Universal Principles of Design
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Universal Principles of Design
Universal Principles of Design
Echt gebruikt
14,15
10000066228
ISBN
9781592535873
Bindwijze
Paperback
Taal
Engels
Auteur
Kritina Holden
Uitgeverij
Rockport Pub
Jaar van uitgifte
2010
Aantal pagina's
272

Waar gaat het over?

Whether a marketing campaign or a museum exhibit, a video game or a complex control system, the design we see is the culmination of many concepts and practices brought together from a variety of disciplines. Because no one can be an expert on everything, designers have always had to scramble to find the information and know-how required to make a design work-until now. Universal Principles of Design is the first comprehensive, cross-disciplinary encyclopedia of design. Richly illustrated and easy to navigate, it pairs clear explanations of every design concept with visual examples of the concepts applied in practice. From the 8020 rule to chunking, from baby-face bias to Occams razor, and from self-similarity to storytelling, every major design concept is defined and illustrated for readers to expand their knowledge. This landmark reference will become the standard for designers, engineers, architects, and students who seek to broaden and improve their design expertise.
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