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Managerial Economics And Business Strategy

With Data Disk
Auteur Baye
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  • Gratis verzending vanaf 4 boeken of 40 euro
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17,20

Hoe tweedehands wil je het hebben?
Managerial Economics And Business Strategy
Managerial Economics And Business Strategy
Beetje gebruikt
17,20
ISBN
9780071244213
Bindwijze
Overigen
Taal
Engels
Auteur
Uitgeverij
Mcgraw-Hill Education - Europe
Jaar van uitgifte
2006

Waar gaat het over?

Baye's Managerial Economics and Business Strategy has become the best-selling managerial economics textbook. It was the first textbook to blend tools from intermediate microeconomics, game theory, and industrial organization for a managerial economics text. Baye is known for its balanced coverage of traditional and modern topics, and the fifth edition continues to offer the diverse managerial economics marketplace a flexible and up-to-date textbook. Baye offers coverage of both the basic concepts of managerial economics as well as frontier research in his chapter on advanced topics. The fifth edition also offers a detailed, real-world case study that explains how book theory translates into action in the business world. And the Data CD that comes with each book also contains eight mini cases that cover such high-profile businesses as Microsoft, Visa, and Staples.
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