Indie brands
30 independent brands that inspire and tell a story
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ISBN
9789063692193
Bindwijze
Hardcover
Taal
Engels
Auteur
Uitgeverij
BIS Publishers
Jaar van uitgifte
2011
Aantal pagina's
199
Waar gaat het over?
This book selects some 50 new brands from around the globe that have great stories to tell and may become the lovemarks of tomorrow. These brands have initial (local) success and were selected because they are driven by entrepreneurs and creative people that are independent, that have a true story to tell which is an intricate part of the brand, have great brand design, smart marketing and are innovative in the sense that they are genuinely new or are reinventing a familiar product or service.
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