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Corporate Information Strategy and Management

Text and Cases (Int'l Ed)
Auteur Lynda Applegate
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Corporate Information Strategy and Management
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Corporate Information Strategy and Management
Corporate Information Strategy and Management
Beetje gebruikt
23,80
10000447541
ISBN
9780071263191
Bindwijze
Hardcover
Taal
Engels
Auteur
Lynda Applegate
Uitgeverij
Mcgraw-Hill Education - Europe
Jaar van uitgifte
2009
Aantal pagina's
524

Waar gaat het over?

Corporate Information Strategy and Management: Text and Cases 8/e by Applegate, Austin, and Soule is written for students and managers who desire an overview of contemporary information systems technology management. This new edition examines how information technology (IT) enables organizations to conduct business in radically different and more effective ways. The author's objective is to provide readers with a better understanding of the influence of twenty-first century technologies on business decisions. The 8th edition discusses today's challenges from the point of view of the executives who are grappling with them. This text is comprised of an extensive collection of Harvard Business cases devoted to Information Technology.
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