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Business Model Generation

A Handbook for Visionaries, Game Changers, and Challengers
Auteur Alexander Osterwalder
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Business Model Generation
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Business Model Generation
Business Model Generation
Beetje gebruikt
22,00
10000383840
ISBN
9782839905800
Bindwijze
Hardcover
Taal
Engels
Auteur
Alexander Osterwalder
Jaar van uitgifte
2009
Aantal pagina's
281

Waar gaat het over?

"Co-created by 470 'Business Model Canvas' practitioners from 45 countries, the book features a beautiful, highly visual, 4-color design that takes powerful strategic ideas and tools, and makes them easy to implement in your organization. It explains the most common Business Model patterns, based on concepts from leading business thinkers, and helps you reinterpret them for your own context. You will learn how to systematically understand, design, and implement a game-changing business model--or analyze and renovate an old one. Along the way, you'll understand at a much deeper level your customers, distribution channels, partners, revenue streams, costs, and your core value proposition. Business Model Generation features practical innovation techniques used today by leading consultants and companies worldwide, including 3M, Ericsson, Capgemini, Deloitte, and others. Designed for doers, it is for those ready to abandon outmoded thinking and embrace new models of value creation: for executives, consultants, entrepreneurs, and leaders of all organizations. If you're ready to change the rules, you belong to 'the business model generation!'"--Resource description page.
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