Stories At Work
Unlock the Secret to Business Storytelling
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ISBN
9780670089840
Bindwijze
Hardcover
Taal
Engels
Auteur
Uitgeverij
Penguin Random House India
Jaar van uitgifte
2018
Aantal pagina's
256
Waar gaat het over?
Is there a way to send out impactful messages that people remember for days?
Is there a way to influence people without pushing data and analysis on them?
Is there an effective way to drive change in an organization? Yes, through stories. Storytelling in business is different from telling stories to friends in a bar. It needs to be based on facts. Stories at Work will teach you how to wrap your stories in context and deliver them in a way that grabs your audience's attention.
The special tools, techniques and structures in this book will help you bring the power of stories into your day-to-day business communication. They will enable you to connect, engage and inspire, and ensure that everything you share has a lasting impression on your listeners.
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